You’ve already discovered that an idea alone won’t become a business. Good ideas fail every day. The difference between a good idea and a successful business is about execution—doing the work to transform the idea into something meaningful that solves problems.
As an entrepreneur begins to work on their idea and turn it into a business, it will change, morph, and develop from what the entrepreneur “believes” into what their customers want and will buy.
Michael is an executive coach, entrepreneur, investor, and strategist with 30 years of experience leading investor-backed, high-growth organizations.
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