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Blood, Sweat and Equity

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ou were chosen to be the CEO of a private-equity backed business because you are talented, experienced, and proven. None of that will be enough. Private equity changes the game in ways no prior role prepares you for. The clock starts the moment the investment closes. You have roughly sixty to seventy-two months to grow the valuation, and most of the decisions that determine the outcome get made in the first two years. You are spending someone else's capital, so you must find problems fast, fix them, and move on. Here is what catches even seasoned executives off guard. You are an employee. The investor owns the company. They hired you, and they can replace you. And the playbook that earned you this job is not the playbook that keeps you in it. Under stress, you will reach for the habits that made you successful before. This book shows you why that instinct is a trap, and what to do instead. Burcham writes from a seat very few have occupied. He built and exited three companies before helping build Shore Capital Partners. The firm now has more than $17 billion in managed assets, over 1,300 acquisitions, and ranked by PitchBook as the number one private equity firm in the world for deal volume. He has worked beside well over one hundred CEOs, and one pattern held with unsettling consistency: the CEO is among the single greatest determinants of the outcome. This is not a book about finance. It is a book about leadership. Across fourteen focused chapters, Blood, Sweat & Equity covers working norms, vision, strategy, team, culture, capital, board management, operational excellence, growth, scale, and the exit. In private equity, value is not created on a spreadsheet. It is created through decisions, and the person making them is you. Nobody hands you success in this business. It is earned. This book will help you earn it.

You were chosen to be the CEO of a private-equity backed business because you are talented, experienced, and proven. None of that will be enough. Private equity changes the game in ways no prior role prepares you for. The clock starts the moment the investment closes. You have roughly sixty to seventy-two months to grow the valuation, and most of the decisions that determine the outcome get made in the first two years. You are spending someone else's capital, so you must find problems fast, fix them, and move on.

Here is what catches even seasoned executives off guard. You are an employee. The investor owns the company. They hired you, and they can replace you. And the playbook that earned you this job is not the playbook that keeps you in it. Under stress, you will reach for the habits that made you successful before. This book shows you why that instinct is a trap, and what to do instead.

Burcham writes from a seat very few have occupied. He built and exited three companies before helping build Shore Capital Partners. The firm now has more than $17 billion in managed assets, over 1,300 acquisitions, and ranked by PitchBook as the number one private equity firm in the world for deal volume. He has worked beside well over one hundred CEOs, and one pattern held with unsettling consistency: the CEO is among the single greatest determinants of the outcome.

This is not a book about finance. It is a book about leadership. Across fourteen focused chapters, Blood, Sweat & Equity covers working norms, vision, strategy, team, culture, capital, board management, operational excellence, growth, scale, and the exit. In private equity, value is not created on a spreadsheet.

It is created through decisions, and the person making them is you. Nobody hands you success in this business. It is earned. This book will help you earn it.

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About Dr. Michael Burcham

Michael is an executive coach, entrepreneur, investor, and strategist with 30 years of experience leading investor-backed, high-growth organizations.

“I built and sold a $40M company with Dr. Burcham as my mentor. This is the thing: if you EVER get the opportunity to learn from this man, from that moment forward, you’ll list him as one of the most influential people in your life, even if you live to be 90. And, you’ll know how lucky you were to have that opportunity and you’ll immediately say YES to any chance to be in his presence again—his wisdom is that impactful.”

Sherry Stewart Deutschmann

Former CEO, Letter Logic

“If you are looking for a trusted mentor and coach for yourself or your leadership team, I highly recommend Michael Burcham. He has worked with me as my executive coach for well over a decade now. Our conversations and his feedback have helped me sharpen my critical thinking skills. He’s a trusted advisor that I can confidentially speak with about any issue—and I know I’ll get valued feedback. I highly recommend him.”

Ryan McGrath

CEO, Asset Living

“Dr. Burcham’s depth and breadth of experience makes even the most ADD entrepreneurial leader sit up and take notes! His coaching skills bring out the ‘best you’ possible. He selflessly shares the good, the bad, and the ugly—leaving you with an authentic and moving experience sure to spur action and professional growth!”

Julie Lenzer

Director, U.S. Department of Commerce

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